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World News

American Tourister Gets India To #LiveFashionable But Social Media Buzz Lacks Life

This May, American Tourister, the travel luggage brand from Samsonite brings to India its global positioning of ‘Young, International &…

Alan Draper
May 14, 2014
World News

Durex Ropes In Ranveer Singh, Says #DoTheRex When You Have Great Sex

Durex, the global leader in sexual well-being, has roped in actor Ranveer Singh as the new face of the brand…

James Spillane
April 25, 2014
World News

MyParichay Lauches Social Retargeting To Help Recruiters To Reach Out To Passive Candidates On Facebook

Hiring is getting social and creative too. This morning we shared how Experience Commerce, a Mumbai based digital agency is…

Alan Draper
March 6, 2014
World News

Zoiro’s #DontStopDenim Creates Live Interaction To Keep Zoiro Man VJ Manish In His Denin Underwear

Remember those hoardings all over the city featuring a guy in Denim briefs? Well, that’s the Zoiro man promoting Denin,…

Jay Leonard
March 1, 2014
World News

Cadbury 5 Star, The Cure For Seriousness In The New Condition Serious Hai Ad

Cadbury 5 star, the chocolate bar from Cadbury India is more than just chocolate. If the new ad for the…

James Spillane
February 24, 2014
World News

Times Internet Partners With Future PLC To Bring TechRadar To India

After forging partnership with Gawker Media to bring Gizmodo and Lifehacker to India, Times Internet (TIL) has entered into a…

Alan Draper
February 19, 2014
World News

Generator Research: Globally, Music Streaming Services Are Struggling Largely Because Of Hefty Royalty Fees

Online music streaming services are struggling globally to generate revenues. According to a new report from analysts Generator Research, music…

Alan Draper
February 17, 2014
World News

How the Indian Airline Industry is Leveraging Social Media?

Air passenger traffic in India is increasing on a tremendous pace. It is a very well known fact that aviation…

Jay Leonard
January 24, 2014
World News

Movie Platform Rinema Creates Interactive Collages To Show Off Your Favourite Movies

Rinema, the movie platform that helps movie buffs to stay updated, organised and share their kind of movies with a…

James Spillane
January 15, 2014
World News

Titan’s Joy Of Gifting Ad Creates An Emotional Stir. Involves Fans With The Titan Tune

Last month in December, Titan Watches created quite an emotional stir with its ‘Joy of Gifting’ ad in the online…

Connor Brooke
January 12, 2014
World News

Disney Princess Academy Is Back, 8 Lucky Girls To Feature On Disney Channel

The Disney Princess Academy is back and this year there is more to it. The chosen girls can not only…

James Spillane
December 24, 2013
World News

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