Best CRM Software Singapore — Top 10 for 2024

Recent years have seen significant upheavals in the business world. We’ve adopted new business models, marketing strategies, and communication systems. However, one thing has remained the same. A healthy relationship with customers is still one of the key elements of every successful business. 

Just like everything else, much of this field was taken over by digitalization. As a result, customer relationship management today rests upon a technology called CRM systems. Now, you may be wondering — what is CRM software? Lucky for you, you’ve landed on the right page.

This article will uncover the secret behind modern CRM tools. It’ll explore the best CRM software Singapore has to offer and rank and review them. Read on to learn more.

10 Best CRM Software in Singapore for 2024

In the business world, where traditional communication channels are slowly becoming obsolete, CRM software is a must. This system will help you do much more than establish a good relationship with your customers. It will track, record, and analyze every interaction they have with your employees, marketplace, and products. 

These types of information will give you an insight into what you’re doing wrong and allow your business to grow and progress in the process. You just have to decide what CRM software is right for you.

To help you out on that quest, we’ve researched CRM systems, analyzed their features, and tested their functionality. In light of this, we have compiled a top 10 list of CRM software in Singapore. Have a look:

1. Salesforce — Best CRM software Singapore overall
2. Monday.com — Top small business CRM software in Singapore
3. Zendesk — Singapore CRM software with best integrations
4. ClickUp — Great CRM software in Singapore for team collaboration
5. Pipedrive — Outstanding sales software CRM solution
6. Maximizer — Amazing CRM platform for mid- to large-sized businesses
7. Act! — CRM software with the best marketing automation
8. Freshsales — Fantastic free CRM software Singapore
9. Zoho — Number one CRM real estate software in Singapore
10.  Salesmate — Top CRM software for growing businesses

Top CRM software in Singapore 2024 — Reviewed

Now that we’ve answered the “what is a CRM software” question and listed the best tools in Singapore, let’s take a closer look at them. The following sections contain reviews of each CRM system on our list on the basis of a fixed set of criteria. We’ve looked at their user-friendliness, features and tools, integrations, support, prices, and more. Read each section, consider the offer, and find the best CRM software for your needs.

1. Salesforce — Best CRM Software Singapore Overall

Salesforce is a world-known San Francisco-based CRM software company. With over two decades of experience, it’s one of the CRM industry’s pioneers. Today, this company services over 150,000 customers worldwide, including globally famous firms like Toyota, Macy’s, U.S. Bank, and T-Mobile.

Key features:

• Advanced marketing tools — Salesforce includes an outstanding marketing solution. It uses AI technology to analyze customers and recognize potential leads. It can also identify new marketing segments, automate manual tasks, and help you build customized marketing campaigns.
• Fantastic analytics features — If you’re looking for a tool to support business growth, this is the perfect CRM software example. Salesforce forecasting features track your journey on the market by analyzing your customers, employees, and sales. They allow you to give credit where credit is due and come up with data-founded strategies.
• Customizability — Salesforce is a system built to cater to your needs. It blends with other technology and allows you to retain the business model you’ve already been using. It also supports numerous integrations, such as JIRA, Samanage, FinancialForce, and Zendesk.
• Improved e-commerce system — Salesforce uses AI to help streamline B2C and B2B sales. It allows you to customize the shopping experience on your website and offers one-touch payments to users.

Pricing:

• Salesforce Essentials — $25/user/month
• Lightning Professional — $75/user/month
• Lightning Enterprise — $150/user/month
• Lightning Unlimited — $300/user/month 

Pros:

• Customizable system
• Fantastic marketing tools
• Great analytics features
• Useful integrations
• Flexible mobile apps
• Also one of the best CRM software in Australia

Cons:

• Learning curve

2. Monday.com — Best CRM Small Business Software

Monday.com is an Israeli company that joined the CRM software systems industry in 2014. Despite its lack of experience in comparison to some of its contenders, Monday.com has quickly gained recognition in the field. It’s especially popular with small businesses in Singapore.

Key Features:

• Intuitive interface — Monday.com offers CRM software small business organizations will love. Its apps are compatible with a multitude of devices and operating systems. They’re simple to install and use, and they feature easy-to-navigate layouts. You and your team won’t waste any time learning how they work, even if you’re new to technology like this. 
• Excellent support — Monday.com also has a fantastic customer support team and great onboarding guides. All its pricing plans include live customer service available 24/7 and daily live webinars. Being able to rely on tools like these is a huge advantage if you’re a small business owner with little experience with CRM software.
• Great work management tools — This solution features a great work management platform. You can access it from the home dashboard and use it to collaborate with your employees across teams seamlessly. The platform features several timeline views, customizable dashboards, time tracking, multilevel permissions, formula columns, and more.
• Free plan — Monday.com offers a solid CRM software free plan. It limits the number of users and has fewer features than its other plans, so it might not be for everyone. However, an option like this is a great starting point for small startups.

Pricing:

• Individual — $0/user/month
• Basic — 8$/user/month
• Standard — $10/user/month
• Pro — $16/user/month
• Enterprise — Available on contact

Pros:

• Intuitive UI
• Efficient customer support
• Impressive work management tools
• Great lead generation features
• Free plan

Cons:

• Limited features in the basic plan

3. Zendesk — CRM software Singapore With Best Integrations

Zendesk is another San Francisco-based company that produces quality software. It was founded in 2007 in Denmark and has since expanded to other parts of the world. Today, Zendesk boasts over 200,000 satisfied users and supports some of the best integrations you can find in the CRM system software industry.

Key features:

• Outstanding integrations — Zendesk currently integrates with its Zendesk Support platform and around 1,200 third-party apps. The former gives users access to a unique help desk where they can view and browse their ticket history. The other integrations include DropBox, Asana, Shopify, Meta, Slack, and others. These options will give a better view of your customers’ behavior and tendencies, allowing you to capitalize on that knowledge.
• Powerful reporting tools — This Singapore CRM software also offers a variety of reports on your business’ performance. Depending on the report type you choose to generate, the system can suggest ways to turn leads into sales, improve email and call marketing campaigns, organize your data, and more.
• Easy-to-use dashboards — Zendesk offers simple and customizable dashboards you’ll find easy to navigate. You’ll have no trouble finding the features and information you need. This type of minimalism often lands Zendesk on the world’s best CRM software lists.
• Good call and email features — This platform records calls and provides information on their count, duration, end time, and more. It also applies similar analytics tools to emails. Namely, it tracks them and offers activity reports, email templates, notifications, and more. 

Pricing:

• Team — $19/user/month
• Growth — $49/user/month
• Professional — $99/user/month
• Enterprise — $150/user/month

Pros:

• Unique native help desk integration
• Numerous useful third-party add-ons
• Fantastic reporting tools
• Simple dashboards
• Quality call and email features

Cons:

• Pricey higher-level plans

4. ClickUp — Best Singapore CRM Software for Team Collaboration

ClickUp is one of the youngest CRM software systems on our list, being launched in 2017. Nevertheless, it’s already become one of the most successful companies on the market. We’ve ranked it fourth on our top 10 list due to its amazing collaboration features.

Key Features:

• Robust collaboration features — ClickUp packs all important features your team needs, regardless of its size. It has great task management tools that allow you to assign tasks and leads to your employees and monitor their progress. Its time trackers will show what team members are available or busy, while its communication tools help everyone exchange ideas and collaborate more effectively.
• Handy integrations — If you are looking for integration-rich solutions, ClickUp is among the top CRM software you can choose. The list of available apps includes Google Drive, Google Calendar, Webhooks, Toggl, Time Doctor, and more. Each has a role in helping you and your team improve your efficiency and build stronger relationships with clients.
• Flexible CRM templates — ClickUp adds another layer to the meaning of CRM software flexibility. It offers several CRM templates that can cater to companies in different lines of business. You can choose between account management, real estate agent, patient management, and many others, or you can simply create your own.

Pricing:

• Free forever — $0/user/month
• Unlimited — $5/user/month
• Business — $12/user/month
• Business Plus — $19/user/month
• Enterprise — Available on contact

Pros:

• Stellar collaboration tools
• Numerous integrations
• Various CRM templates
• Affordable pricing plans
• Free CRM software plan

Cons:

• Overwhelming number of features

5. Pipedrive — Best Sales CRM Software in Singapore

Pipedrive is a CRM sales software company founded in 2010. It currently serves a pool of over 100,000 users in 179 countries around the world. It prides itself on being the first CRM system created for salespeople by salespeople.

Key Features:

• Unique lead generation tools — Pipedrive’s lead generation feature, Leadbooster, provides innovative ways SMBs can connect with their clients. The feature includes a customizable chat box that you can add to your website. The tool utilizes preprogrammed questions to capture new leads and then adds them to your pipelines.
• Straightforward system — You and your team won’t have to ponder this CRM software meaning and functionality at all. Its apps are easy to install and even easier to use. It features a clean design and a minimalistic layout. You’ll be able to customize your pipeline according to your needs and preferences in no more than a few steps.
• Convenient web forms — This CRM software boasts highly customizable web forms. You can add various single- or multiple-option fields or custom text to these forms to adapt them to your line of work. For instance, you can use them to collect data on your contacts or pipelines.

Pricing:

• Essential — $9.90/user/month
• Advanced — $19.90/user/month
• Professional — $39.90/user/month
• Enterprise — $59.90/user/month

Pros:

• Minimalistic apps
• Innovative lead generation tools
• Deal-driven workflow features
• Helpful web forms
• Solid integrations

Cons:

• Subpar marketing automation features 

6. Maximizer — Top CRM Software for Mid- to Large-Sized Businesses

Maximizer is a Canadian company with over 35 years of experience under its belt. It has offices and business partners in numerous countries around the world. It sits in the sixth spot on our top 10 list as the best CRM software for mid- to large-sized businesses.

Key features:

• Excellent organization — If you’re a fan of simplicity, Maximizer might be your match. This CRM software boasts one of the most straightforward and well-organized apps. You’ll be able to view, sort through, and prioritize your contacts, tasks, cases, and more with a few simple clicks.
• Facilitated marketing campaigns — Maximizer’s campaign management features are another proof it’s one of the best CRM in software format. They include tools that analyze customer behavior patterns, offer email marketing templates, send emails in bulk, and more.
• Extensive reporting features — This CRM software Singapore can generate a variety of reports on your business’ performance and progress. It’ll provide you with statistics on future deals, revenue, losses, and other similar information. Reports like these can give you insight into your work and help you make better decisions in the future.

Pricing:

• Small Office Edition — $35/user/month
• Business Edition — $55/user/month
• Professional Edition — $100/user/month

Pros:

• Well-organized apps
• Great marketing campaign tools
• Elaborate reporting features
• Plenty of add-ons
• Multi-channel support

Cons:

• Outdated UI
• Expensive pricing plans

7. Act! — Singapore CRM Software With Best Marketing Automation

Act! is a Conductor Software product that first saw the light of day in 1987. At that time, the solution was only a portion of what Act! CRM software means today. The tool was sold, rebranded, and updated multiple times since. In today’s business world, Act! is one of the leading CRM solutions.

Key features:

• Advanced marketing automation — Act! features marketing tools that can create sophisticated digital marketing campaigns in a couple of steps. Depending on the marketing aspect you pick, the system can automate template choice, mass sending schedules, autoresponders activation, statistics calculations, and more.
• Convenient workflow management tools — This software for CRM offers tools that facilitate interactions with clients. Users can send emails, assign tasks and projects, schedule marketing events and meetings, and more from a single platform. Together with integrations, these functions can do wonders for your business.
• Practical Insights feature — Act! offers two types of reporting tools. If you’re not a fan of traditional examples of CRM software reports, you can use its Insights tab, which includes a custom dashboard creator that allows you to design a report according to your own needs. The customization procedure is easy, and you can complete it from a drop-down menu.

Pricing:

• Act! Premium Desktop — $30.66/user/month
• Act! Premium Cloud — $30.66/user/month

Pros:

• Quality marketing automation features
• Easy-to-use workflow management tools
• Unique Insights tab
• Good dashboard designer

Cons:

• Clunky interface
• No inventory manager

8. Freshsales — Best Free CRM Software Singapore

Freshsales is a CRM free software from Freshworks, launched in 2010. It’s one of several versions of Freshworks’ CRM solutions designed to fit various business fields. This version is our eighth top-rated system, thanks to its excellent free CRM software plan.

Key features:

• Great free plan — One of the best things about Freshsales is that you can get its CRM software for free. The free forever plan doesn’t include an endless array of features, but it covers all basic business needs. It offers unlimited seats and support, deal and account management tools, a built-in phone, chatbots, and so on.
• Enhanced workflow automation — Freshsales is also part of our best CRM software Singapore list because of its automation tools. They can schedule appointments, send notifications, reminders, and alerts, and customize activities for you. Plus, you can configure these tools to assign leads to specific reps based on a set of criteria.
• Innovative work-on-the-go features — To keep up with the latest trends, Freshsales often updates its software. Some of the latest additions include features that facilitate working while on the move, such as making calls from the mobile app, recording voice notes, attaching notes to documents, checking in at your location, and more.

Pricing:

• Free — $0/user/month
• Growth — $15/user/month
• Pro — $39/user/month
• Enterprise — $69/user/month

Pros:

• Great CRM Software free plan
• Advanced workflow automation
• Practical work-on-the-go features
• Customizable interface

Cons:

• Fewer third-party integrations
• Limited features in the free plan

9. Zoho — Best Real Estate CRM Software in Singapore

Zoho CRM is one of the numerous software products from a globally-recognized company Zoho Corporation. It was released in 2005 and quickly overtook many of its competitors. It remains one of the best CRM software systems for real estate agents to this day.

Key features:

• Terrific lead management features — Zoho packs several useful lead management tools. You can use this CRM software to generate leads from an array of places — from social media to online campaigns. It includes tools that use lead scores to tell you where your business needs improvement. The system even enters customers into pipelines and sends them emails automatically.
• Useful AI-powered reports — Zoho’s AI-driven reports are another reason why this is a CRM software real estate agents love. The system can analyze your customers’ and team members’ behavior and generate regular reports. As a result, you’ll get suggestions on the best intervals when you should contact your clients, ways you can finish your tasks more efficiently, and more.
• Good accounting tools — This CRM software Singapore can help you close your sales cycle effortlessly. You can use it to create and store bills, invoices, price books, and quotes in separate accounts in the system. With the help of inventory management, you can share these documents with other employees and your clients.

Pricing:

• Free forever — $0/user/month
• Standard — $14/user/month
• Professional — $23/user/month
• Enterprise — $40/user/month
• Ultimate — $53/user/month

Pros:

• Impressive lead management features
• Convenient AI-powered reports
• Solid accounting tools
• Free forever plan

Cons:

• Steep learning curve
• Many features limited to higher-level plans

10. Salesmate — Best CRM Software Singapore for Growing Businesses

Salesmate is an award-winning sales software CRM solution developed by a US-based company. Its flexible apps, affordable pricing plans, and host of features make it perfect for growing businesses.

Key features:

• Good built-in communication tools — Salemate’s communication and collaboration features are the main reason why we’ve rated it as one of the best CRM software in Singapore. Namely, this CRM solution offers built-in calling and texting, email tracking, voicemail drops, notes, and many other similar tools.
• Solid sales and activity tracking features — This CRM software can help your team track business growth. Other useful features include its visual sales pipeline, call recording, sales sequences, and account and contact management tools.
• Various pricing plans — Among Salemate’s best features, you will find its pricing plans. You’ll be able to choose between four different ones based on your needs. They’re all affordable and designed to fit different business growth stages.

Pricing:

• Starter — $12/user/month
• Growth — $24/user/month
• Boost — $40/user/month
• Enterprise — Available on contact

Pros:

• Useful communication tools
• Good sales and activity trackers
• Affordable pricing plans
• Solid integrations

Cons:

• Cluttered dashboards
• Underwhelming mobile apps 

Best CRM Software Singapore — Comparison

Our best Singapore CRM systems software article wouldn’t be complete without a comparison table. To that end, we’ve compiled the information on CRM solutions’ key features, pricing, free trials and plans, and mobile apps and presented it in the form of a table. Check it out to see how these software solutions fare against one another.

What Is CRM Software?

Despite the recent popularity of CRM systems, not many business owners know how to answer the question — what is a CRM software solution? We’re here to clear up the mystery. Customer relationship management (CRM) software is a technology that helps businesses manage their customer data and improve relationships with their clients. It helps with contacts and sales management, improves and automates marketing campaigns, facilitates communication, and generates reports on customer interactions.

Why Should I Use CRM Software in Singapore?

CRM software has become a must-have tool for successful companies in today’s business world. Considering how beneficial these solutions are, that’s not unexpected. Nevertheless, there are many myths about CRM software tools that portray them negatively. If you’re in two minds about using this, read the sections below. They elaborate on each advantage in detail.

Improved Efficiency and Productivity

The best CRM software solutions give you a better view of all your projects and customer profiles. They also help you assign tasks and leads to employees and track their progress. Thanks to them, you will be sure no tasks have slipped through the cracks, as they will also take care of schedules and deadlines. On top of that, these systems automate menial tasks, giving your team extra time to focus on more demanding jobs. All of these perks help teams become more efficient and productive in the long run.

Increased Sales

Increased sales volume is one of the main reasons why modern companies choose to use CRM software. High-quality tools can help build sales pipelines and guide your employees through the entire sales cycle — from prospecting to deal closings. Naturally, this is only possible if you choose the right CRM tools for your business sales. So, make sure you give our top list a good look and take your time selecting the perfect provider.

Streamlined Communication

CRM software Singapore solutions feature tools that can help streamline communication with customers and team members. They have call, texting, and emailing features and interaction trackers that will follow your customers’ journey from start to finish. In addition, these solutions often offer various chat boxes and content-sharing tools that will help you exchange ideas and opinions with colleagues and stay on top of your game at all times.

Better Customer Retention

One of the main purposes of CRM technology is customer retention. This software uses various tools to segment your customers, analyze their interactions with your website, employees, products, and services, and produce data-stacked reports. These capabilities allow you to detect gaps and shortfalls in your business’s performance and address them in real time.

What Is the Best Free CRM Software in Singapore?

Finding good CRM software for free is not as simple as it sounds. While there are quite a few CRM providers that offer free plans out there, many of them are not up to scratch. A CRM system must have flexible and functional apps and enough features to cover the basic CRM needs a business may have.

Free plans that meet both of these criteria can be hard to find. Nevertheless, we’ve managed to dig up a few. Our free CRM software Singapore winner is Freshsales — a solution whose free plan includes unlimited users and support, a built-in phone, chatbox, numerous workflow management features, and more. You can find the rest of the CRM providers with good free plans on our top 10 list.

What Is the Best CRM Software Singapore for a Small Business?

As opposed to the free plan category, small business CRM software examples are more common in the industry. That comes as no surprise, as there are many reasons to leverage CRM software for small business organizations. However, not all available solutions are up to par. To make it onto our list, the CRM platform needs to offer affordable pricing plans, great support, and handy features that would drive business growth.

With all of these characteristics in place, Monday.com has topped the list. This provider has plenty of experience in the industry and offers easy-to-use apps, 24/7 support, and numerous convenient features. It even throws a free plan into this mix.

How to Choose CRM software in Singapore? — Features to Look For

We’ve discussed the top 10 best CRM software Singapore providers and their value, but we haven’t explained how we’ve picked them. Our research was based on several fixed criteria. We tested all the solutions against them and measured their functionality and performance. If you’re wondering how to find the right CRM software for your business, check out the following paragraphs.

User-friendliness

Our number one criterion when choosing CRM software was user-friendliness. Nobody wants to waste hours learning how to use an app. That’s why we’ve focused on finding solutions that can be installed easily, have intuitive interfaces, and are highly functional. Most of the platforms featured in our top 10 list fulfill this criterion. Check them out and see which one you like best!

Lead and Sales Management Features

CRM systems you choose should help you throughout all stages of the sales pipeline — from lead generation to sales closing. To that end, we looked for solutions with quality lead and sales management tools. They should generate leads from various places like social media and newsletter sign-ups and help you establish and maintain a healthy customer relationship with them. The CRM apps on our top 10 best CRM software Singapore list tick many of these boxes.

Marketing tools

What is CRM in software form without proper marketing tools? Not much. That’s why we’ve made sure to select tools that could help you launch successful marketing campaigns. Features like e-mail marketing pipelines, email templates, and built-in call and messaging serve this purpose in the CRM world. You can read about how useful they are in more detail in the reviews above.

Workflow Automations and Reporting Tools

Workflow automations and reporting tools are the other important elements we’ve looked for in CRM software solutions. The former include automated drip campaigns, call logs, lead scoring, various notifications, alerts, reminders, and so on. The latter are tools that analyze customer and employee behavior, produce extensive reports on your business performance, and make suggestions on how to drive more sales.

Integrations

Besides built-in tools, the best CRM software Singapore solutions come with numerous integrations. These add-ons are third-party apps that nurture partnerships with the CRM vendor and offer their services to users. They provide additional ways for you to improve your efficiency, productivity, and effectiveness.

Product Flexibility

When we speak about CRM software’s flexibility, we refer to two different categories. On the one hand, flexible CRM products are solutions that can cater to businesses of various sizes in different stages of development and work fields. On the other hand, flexible CRMs have apps that are compatible with multiple devices and operating systems and that perform consistently across all those platforms. Quality CRM software fulfills both of these criteria.

Pricing

Finally, we have to consider the pricing. CRM products come at a variety of prices — they can be extremely expensive or completely free. So, how do we choose between them? We focus on looking for CRM software that offers free trials, multiple paid plans, and possibly free packages. In this way, we ensure businesses with diverse needs and budgets are able to find at least one solution that fits them.

How Much Does CRM Software Cost in Singapore?

Most CRM software providers use the subscription-based pricing model. They offer several versions of their product with different price tags. Each version supports a particular number of users and accounts and comes with a different set of features.

Users usually pay a flat monthly fee for a fixed period. Prices vary depending on the vendor — they can go from a couple of dollars up to hundreds of dollars per user. Some CRM platforms also offer free forever plans. These usually come with a limited number of features and suit startups and small businesses. What CRM software users choose should depend on the pricing plan that fits their budget and suits their business’ most important needs.

Conclusion: What Is the Best CRM Software in Singapore?

The search for the best CRM software Singapore is not simple. It requires background knowledge in the field and involves extensive research, numerous tests, and long analyses. However, it’s not mission impossible. After long deliberation, our team compiled a list of top-rated solutions you can find in Singapore. A prominent name among them was Salesforce.

Salesforce is a quality CRM software system that boasts a long track record and thousands of customers around the globe. It offers flexible apps with customizable features, outstanding marketing tools, detailed analytics and reporting, great automation, and an impressive lineup of integrations. To top it off, Salesforce comes with a free trial and various pricing plans. Check out the link in our article, and don’t let this opportunity pass you by!

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