First into the tank are Steven Markley and James Arcaro of Reely Hooked Fish Company, seeking $75,000 for 25 percent equity.

Key Takeaways: Reely Hooked Fish Company

  • Secured $75,000 investment for 25% equity from Mark Cuban
  • Specializes in healthy smoked fish dips made from Kingfish
  • Uses Greek yogurt and apples in their recipes
  • Available at retailers and breweries throughout Florida
  • Sales of $10,000 in the first three months
  • Donates a portion of proceeds to a charity for families of fallen firefighters

Reely Hooked Company: Full Overview

Reely Hooked Fish Company offers healthy smoked fish dips. According to their website, their seafood snack is “made with chunks of smoked Kingfish caught on their boat from the Atlantic Ocean.”

Markley and Arcaro, who also serve as firefighters, “promise to their foodie friends that you will be Reely Hooked after one scoop of their homemade fish dip.”

The dips are made with Greek yogurt and apples and is available at retailers and breweries throughout Florida. The duo donates a portion of their proceeds to a charity that helps the families of fallen firefighters.

The sharks are all very impressed with the taste and Lori Greiner calls the dip “unbelievably delicious.” In three months, they have done $10,000 in sales. With an investment, they hope to commit to the business full-time.

Daymond John thinks they came into the tank too early and goes out.

Greiner likes the company but thinks it should be more firefighter-focused. Despite suggesting the name change of Hook and Ladder Fish Company, she goes out, followed by Kevin O’Leary.

Mark Cuban likes the restaurant’s direction and its potential. He offers $75,000 for 25 percent, which they accept.

6 Fun Facts:

  1. Founders Steven Markley and James Arcaro are also firefighters.
  2. Their dip was praised as “unbelievably delicious” by Lori Greiner.
  3. Their fish is caught from the Atlantic Ocean on their boat.
  4. The company aims to expand into the restaurant sector.
  5. They started the business while still working as full-time firefighters.
  6. Lori Greiner suggested a rebranding to Hook and Ladder Fish Company.

Social Media Reacts to Reely Hooked Fish Company’s Appearance on “Shark Tank”

Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging businesses to multi-millionaire and billionaire investors, known as sharks:

  • Mark Cuban, owner of the Dallas Mavericks;
  • Daymond John, fashion mogul and founder of FUBU;
  • Kevin O’Leary, self-proclaimed Mr. Wonderful
  • founder of O’Leary Financial Group; Barbara Corcoran,
  • real estate maven; Lori Greiner, queen of QVC;
  • Robert Herjavec, technology guru and founder/CEO of the Herjavec Group.

Philanthropist and Virgin Group founder Richard Branson, Spanx founder Sara Blakely, Skinnygirl Cocktails founder and Real Housewife Bethenny Frankel, Vitamin Water founder Rohan Oza and former MLB player Alex “A-Rod” Rodriguez are also slated to appear as guest sharks this season.

“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009.

To date, the sharks have invested more than $100 million in various companies after engaging in numerous bidding wars and shark fights.

A new episode airs each Sunday at 9 p.m. on ABC.

Would you try Reely Hooked Fish Company’s dip? Sound off in the comments section below!