Marketing automation is already used by a quarter of all B2B Fortune 500 companies and 76% of the world’s largest…
Marketing Automation
Marketing Automation
Marketing has become synonymous with data and analytics. Wait, did I just say that marketing is equivalent to data? Why…
Marketing Automation
The question of automation vs personalisation for a company is all about saving time and money whilst increasing efficiency. Whereas…
Marketing Automation
…if you expect it to solve all of your problems for you. If you’ve been researching marketing automation solutions, you…
Marketing Automation
New businesses are often faced with a near-Herculean task when it comes to advertising and gaining market presence in an…
Marketing Automation
Marketing automation focuses on maximizing your processes and tools to enhance user experience and boost sales. To reach this goal,…
Marketing Automation
Interest in marketing automation is at an all-time high and according to SiriusDecisions, the industry is expected to grow by…
Marketing Automation
Your marketing campaigns’ success does not depend alone on the lead generation activities by your team. A large percentage of…
Marketing Automation
Only 20% of marketers are able to get deep insights by closely measuring the performance of marketing initiatives. Quantifying and…
Marketing Automation
Investing in marketing automation can be a hard thing to decide on for a marketer, especially now that a lot…
Marketing Automation