DraftKings has confirmed the decision to integrate Red Rake Gaming casino games into the various North American markets.
DraftKings To Integrate Red Rake Gaming’s Casino Games Into North American Markets
The online gambling site has agreed a new strategic partnership with Red Rake Gaming, an up and coming casino games developer which has already created some popular casino games.
This agreement will now place Red Rake Gaming’s casino games into the DraftKings platforms that are available in New Jersey, Pennsylvania, and Ontario – being highly sought after in the New Jersey online casino market.
Managing Director of Red Rake Gaming, Nick Barr, spoke about the new agreement and how it will benefit DraftKings’ goal to remain dominant in North America.
He said (Via Red Rake Gaming): “We are thrilled to partner with DraftKings, a true leader in the US online gaming sector. DraftKings’ extensive reach and dedicated player base provide a fantastic platform for us to showcase our innovative games.
“We are confident that our diverse range of content will resonate well with DraftKings’ players and enhance their gaming experience.”
In 2023, Red Rake Gaming obtained a supplier license in Pennsylvania, marking its first step into the North American market and its free games are open in several social casino sectors across the country.
DraftKings has made several steps into becoming a bigger contributor to the US gambling industry, as the company purchased Jackpocket in February – buying the digital lottery app for $750 million.
CEO and Co-Founder of DraftKings, Jason Robins, revealed that the deal with Jackpocket will benefit customers and improve the quality of its gaming portfolio.
He said (Via DraftKings): “We are well-prepared to quickly launch cross-sell programs, further improve customer acquisition efficiency, and continue to innovate and differentiate with our overall product portfolio for our customers.
“We look forward to continuing to deliver enhanced value to our customers and shareholders as we integrate Jackpocket into the DraftKings ecosystem.”