One of the most effective ways to improve customer retention -- and thus improve your business -- is by being…
Consumer Marketing
Are you a B2C marketing professional? Check out these B2C marketing tips and best practices for creating successful B2C campaigns.
Amazon is frequently cited as the biggest winner of the Covid-19 pandemic. As the world uncomfortably adjusted to a “new…
Are you looking for a way to boost sales and get more customer engagement? If so, you’re in the right…
With the eCommerce market as saturated as it is, comparison shopping has essentially become standard practice among consumers, and individual…
No matter what product or service your business sells, there is one universal truth. Your products or services do not…
Consumers make purchase decisions year-round. During peak seasons, which generally revolve around tentpole events like back to school, the holidays…
The year 2020 ushered in many changes, chiefly due to COVID-19. People around the world adopted new habits for working,…
Personalization-focused marketing trends like voice search augmented reality (AR), and direct to consumer (D2C) sales from social media are becoming…
Covid-19 continues to rule the economic landscape forcing many companies to rethink and reinvent their marketing strategy. Research shows that…
It’s been a tough year. The unprecedented coronavirus pandemic upended people’s lives and forced them to change their typical behaviors.…