Livvy Dunne Net Worth: Gymnastics, Social Media, and Brand Deals worth $9.5 Million

Olivia Paige Dunne, famously known as Livvy Dunne, is an American artistic gymnast and a social media super star. As of 2024, Olivia Dunne’s net worth is estimated at $9.5 million.

Dunne found her passion in her early years, which led her to the USA national team in gymnastics. Today, she’s a key member of the LSU Tigers women’s gymnastics team, but her net worth mostly comes from other sources. Dunne has been able to make herself one of the most popular and influential people on TikTok, helping her secure massive brand deals and endorsements.

In this post, we’ll tell you all about Olivia Dunne, her sports career, her social media presence, plus her NIL (name, image, and likeness) deals.

Olivia Dunne’s Net Worth Breakdown:

Much is still unknown about Olivia Dunne’s net worth and her earnings, particularly when it comes to her brand deals. Gymnastics is classified as a non-revenue-generating sport in NCAA programs, so she isn’t compensated with an actual salary.

However, new NIL rules allowed her and her fellow athletes to finally start making money with their own name and likeness, mostly through brand deals and endorsements. In the case of Dunne, this has skyrocketed her wealth into the millions in only a few years. We’ve gathered some concrete data that provides a clearer picture of what she’s earning. Let’s break it down.

Livvy Dunne Net Worth: Early Life and Education

Olivia Page Dunne was born on October 1, 2002, in Westwood, New Jersey. She was raised in Hillsdale, New Jersey, and was homeschooled by her mother from the age of 14 years old.

In 2005, when Dunne was only three years old, she started her gymnastics training under the mentorship of her coach Craig Zappa at Eastern National Academy (ENA Gymnastics).

When she was 11 years old, Dunne debuted in the 2014 American Classic, finishing in the 28th spot. Only a month later, she competed in the US Classic and finished 12th.

As a teenager, Olivia Dunne and her sister co-managed the high school gymnastics team at Pascack Valley High School, a public school in New Jersey. Interestingly, she didn’t study there. Specific details about her high school education remain undisclosed, but she was most likely still homeschooled at this point.

In 2017, Dunne made the US Nationals Team. She then enrolled at Louisiana State University in 2020, continuing her training as a gymnast with the Louisiana State University Tigers. She is still pursuing her degree at the university, all while balancing her athletic career and social media commitments.

Personal Life

Olivia Dunne is in a relationship with professional baseball pitcher Paul Skenes, who used to play for the LSU baseball team. They met at the university and officially confirmed their relationship in 2023.

Just recently, in 2024, she attended his debut match with the Pittsburgh Pirates. During an interview, she expressed how proud she is of her boyfriend.

Livvy Dunne on Paul Skenes' MLB debut:

"There's nothing that can top this. I'm so proud" 💛 pic.twitter.com/sEyyO6BuQb

— MLB (@MLB) May 11, 2024

Olivia Dunne Net Worth: The LSU Gymnast’s Rise to Fame and Success

Livvy Dunne found her passion as early as it gets – at only three years old. Not many people can say the same, but what’s more impressive about her is that she has consistently pursued this passion to the point where she is now worth millions thanks to her talent and skills. Let’s see how Dunne built her career over the years.

Career Beginnings in the Junior Elite

As we previously mentioned, Olivia Dunne made her debut at the 2014 American Classic, followed by her success at the US Classic.

In 2015, Dunne re-qualified for elite status at the WOGA Classic and earned a score of 52.750. This meant that she finished fifth in the competition, slowly climbing the ranks in the industry.

When Olivia Dunne placed eighth at the American Classic afterward, she was qualified to compete at the National Championships of 2015. She subsequently made her National Championships debut, placing 25th in the all-around.

Making Strides in the US National Team

In 2016, Dunne finished 27th in the all-around at the American Classic, followed by earning the 24th spot at the US Classic that same year. Once again, this got her to the National Championships, where she finished 12th in the all-around, sixth on floor exercise, and eighth on the balance beam.

In 2017, Dunne made the junior national team, representing the USA at the City of Jesolo Trophy. She finished fifth in the all-around, hitting yet another milestone in her career.

When asked about this period in an interview with Sports Illustrated, Dunne shared:

I was on the USA national team when I was 14 years old, and that was probably one of the biggest honors. But it was definitely one of the hardest years of my life.

In 2017, Dunne also competed at the US Classic, finishing fifth, as well as the National Championships, where she finished ninth in the all-around.

Dunne Joins LSU

In 2018, Olivia Dunne became a senior and wanted to compete for a college team. This year, the United States didn’t send a team to the World Championships, but she got the opportunity to represent the club at the City of Jesolo Trophy, where she finished 15th in the all-around.

Due to an ankle injury, she only competed on uneven bars at the 2018 US Classic. Because of the injury, she petitioned the National Championships and qualified to compete, placing 18th in the all-around.

Still, her injuries were serious and prevented her from competing during the 2019 season. She eventually got back to her athletic career in the 2020-21 season after she signed her National Letter of Intent with Louisiana State University in November. By the end of 2020, she officially joined the LSU Tigers gymnastics team.

Dunne’s NCAA Debut

Dunne’s first season as an official LSU gymnast was an amazing success. She made her NCAA debut against Arkansas and scored 9.875 (out of 10). Subsequently, in 2021, she entered the postseason with a 9.9 NQS on bars.

Next came the SEC Championships, where Dunne contributed a bars score of 9.9 to her team’s second-place finish. She scored the same at the NCAA Championships semi-finals on bars, but her team didn’t advance to the finals.

In her first and second seasons, Olivia Dunne competed on uneven bars in every regular-season meet. In 2022, she matched her career-high on the uneven bars during a meet against Centenary. On January 28, she earned 9.800 in her collegiate debut on the floor.

At the 2022 SEC Championships, Dunne scored 9.875 on uneven bars. However, the LSU Tigers counted a fall and ended up in fifth place regardless of her brilliant performance. They had the same issue at the regional semifinals as well, with two falls on the balance beam, which eliminated the team from the postseason. This was the first time since 2011 that the LSU missed the national championships.

Winning Her First National Championship Title

Olivia Dunne had to take a break from college sports for the bulk of the 2022-23 season because of various injuries including a torn bicep, two torn labrums, a stress reaction in her leg, and more. Even so, she returned to the scene soon after, making her season debut on February 24 against Alabama. Even though Dunne missed many events, she returned to her former glory, scoring a 9.825 on the uneven bars.

The next season was an even bigger success for Dunne and her team. She competed eight routines on floor exercise and matched her career high of 9.9 not once, but twice.

During the SEC Championships of the last season, she competed on the uneven bars twice and her team won the title. The Tigers finished first at the NCAA Championships that year, too, winning their first title in program history.

Career Earnings

Thanks to her success as an athlete, combined with her massive following on social media, Dunne has reportedly earned $9.5 million during her time with LSU.

In 2021, the NCAA changed its policy when it agreed to the new Name, Image, and Likeness (NIL), allowing student-athletes to accept sponsorship deals. Soon after, thanks to her social media following, Dunne became the top-earning NCAA female athlete.

According to On3, she earned $3.3 million before LSU won the championship. Now, she’s reportedly earning $4 million a year. She has once confirmed that she had been earning seven figures annually.

“I’m very grateful to be making seven figures. It is very cool that someone in college has the opportunity to do that now,” she told the New York Times.

The bulk of these earnings come from her brand and endorsement deals, which we’ll discuss in detail below.

Social Media Fame, Investments, and Other Income Sources in Dunne’s Career

In 2020, when she signed with the LSU, Olivia Dunne joined social media. Her incredible gymnastics skills combined with her consistency and posting quality led her to become the highest-paid college athlete in the NIL era. But, this is not all she’s been doing since. Below we will discuss her social media success, as well as her partnerships with brands and other projects.

Social Media Fame and Endorsement Deals

When she joined TikTok in 2020, Dunne posted videos of her gymnastics without much focus on her profile. However, she later expanded her content to include other aspects of her life. As of February 2023, she’s the most-followed NCAA athlete on social media, with her most successful channels being TikTok and Instagram.

At the time of the NCAA’s rule change in 2021, Dunne had five million followers across Instagram and TikTok. As of November 2024, Dunne had grown that to 8.1 million followers on TikTok and 5.4 million on Instagram.

“That’s the moment [NIL policy] my life changed…There was no roadmap for how to do school, your athletics and social media all at the same time. There’s really no one that’s ever done it. And I figured I could change that. I could pave the way and be a good example to young girls that look up to me,” Dunne told People Magazine.

In August 2021, WME Sports announced that it had signed with Dunne as its first NIL athlete.

WME Sports is proud to announce we have signed All-American LSU gymnast, Olivia Dunne.

The most followed collegiate athlete on social media (5.5 million), Olivia is WME Sports’ first NIL athlete. pic.twitter.com/6gllQBUJdv

— WME Sports (@WME_Sports) August 19, 2021

Only a month later, she announced her first exclusive brand partnership with the activewear brand Vuori.

“This is my first exclusive brand deal I’ve ever done, so I was trying to find a brand to work with that is authentic to me and that I would want to introduce to my audience to because they trust me,” she told Forbes.

The details of her deals haven’t been publicly disclosed, but this is certain to have contributed tremendously to her net worth.

Fast forward to May 2023 after Dunne had signed various endorsement deals and she became the highest-valued women’s college athlete with reports estimating her NIL valuation at $3.3 million. This eventually led her to new endorsements with brands including Grubhub, TooFaced Cosmetics, Madden/ EA Sports, Nate app, American Eagle Outfitters, Bodyarmor, Plantfuel, Bartleby, and more.

In July 2023, the famous athlete revealed that she charges over $500,000 for a single sponsored post on her social media accounts.

“Normally, I don’t talk about money,” she said. “It’s probably in the six figures.”

However, she later confirmed that it exceeded this sum.

Later that month, she partnered with Bayou Traditions and launched a program that connects female student-athletes at LSU with top brands for endorsement deals, called The Livvy Fund.

Most recently, in 2023 and 2024, Dunne was featured in editions of the Sports Illustrated Swimsuit Issue.

Filmography

Dunne was featured in a six-part NIL-focused docuseries that follows her, Angel Reese, Jayden Daniels, Alia Armstrong, and Flau’jae Johnson through LSU’s 2023-24 sports season. The docuseries, titled The Money Game: LSU was developed by Prime Video.

Other Investments and Ventures

Dunne isn’t only an LSU gymnast but an internet personality as well. She’s also dabbled in fashion and design. According to her official website, she loves fashion design and enjoys designing her own leotards.

More recently, Dunne collaborated with Forever 21 for its Barbie clothing line.

After a party at Michael Rubin’s home, Dunne and Jake Paul discussed the W brand, which Paul had launched with Walmart a year before. Dunne has since joined the personal care line brand, which she announced in a social media video.

What Can We Learn from Olivia Dunne’s Story?

Dunne’s story is a prime example of how passion and hard work can lead to extraordinary success. She began gymnastics at just three years old, proving that early dedication to a craft can lay a strong foundation for future success. What’s even more impressive is her consistency in training and developing her skills. She continued to work on it in her high school and college years, which eventually led her to professional competition.

When the NCAA introduced the NIL policy, Dunne was quick to leverage her social media presence and popularity. She didn’t solely focus on athletics. She used her social media fame and talent to turn her following into a profitable business. She’s since secured some highly profitable sponsorship deals, demonstrating the importance of capturing new opportunities as they arise.

Dunne’s rise to fame on platforms like Instagram and TikTok has been pivotal to her success. Her ability to create engaging content all while balancing her studies and gymnastics career highlights the power of diversifying our skills, assets, and income sources.

Over the years, Dunne has been selective about the brands she partners with. She ensures that they align with her values and resonate with her audience. In this way, she’s maintained authenticity, grown her fan base, and maximized her income from brand deals.