Denarie Bautista Taylor, famously known as Bella Poarch, is a social media influencer and singer who made it big on TikTok. As of 2024, Bella Poarch’s net worth is estimated at over $16 million.
Poarch gained worldwide recognition in 2020 with a TikTok video in which she lip-synced to M to the B. Soon enough, her video became the most-liked video on the platform. As of August 2024, Bella Poarch is the fourth most followed person on TikTok behind Khaby Lame, Charli D’Amelio, and MrBeast.
Let’s see how her singing career and entrepreneurial journey have developed over the years.
Bella Poarch’s Net Worth Breakdown:
Bella Poarch is making millions every year. Considering how quickly she became famous, her estimated net worth of $16 million is most likely to double within a few years.
Based on our research, we found that many things are contributing to Poarch’s wealth. Below you can find a detailed breakdown of her main sources of income and assets:
| Asset or Income Source | Contribution to Net Worth |
| TikTok sponsored content, per post | $66,800 |
| Instagram sponsored content, per post | $23,000 |
| Earnings in 2023 | $3.3 million |
| Earnings in 2024 | $2.4 million |
| Adsense earnings, per month | $77,350 |
| YouTube earnings, per year | $477,000 |
| Clothing line earnings, per month | $25,000 |
| Real estate | $4.5 million |
| Total Net Worth | $16 million |
Bella Poarch Net Worth: Early Life and Education
Bella Poarch’s real name is Denarie Taylor. She was born on February 9, 1997, in San Fabian, Pangasinan, Philippines. Her grandmother raised her until she was three years old after which a Filipina mother and an American father adopted her. When asked about her biological parents, she shared that she never knew them.
Poarch has two adopted sisters and one adopted brother. She spent her childhood living on a farm, where she started helping out from a very young age. The family relocated to Texas when Poarch was 14 years old.
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Her childhood was a difficult one. She suffered physical and verbal abuse from her adoptive father, and her adoptive mother remained complicit. Her adoptive father is a US military veteran. Following in his footsteps, Poarch enlisted in the US Navy in 2017, where she served for three years. While in the military, she was stationed in Japan and Hawaii.
Bella Poarch married seaman Tyler Poarch in 2019, but the two divorced in November 2022.
In August 2021, she publicly shared that she was a victim of sexual assault. She revealed her experience alongside the music video for Inferno, the song she released in collaboration with Sub Urban. She was assaulted at the age of 18, on her first assignment for the Navy.
“As a victim of sexual assault, this song and video mean a lot to me,” she said. “This is something I haven’t been ready to share with you just yet. It’s very hard for me to talk about. But I’m ready now.”
Bella Poarch Net Worth: Earning TikTok Fame and Becoming a Musician
Bella Poarch is most famous for her TikTok content and her music. Let’s take a look at how she earned her millions.
Bella Poarch’s TikTok Fame
Poarch created her TikTok account in January 2020. She began posting gaming and cosplay content regularly, starting in April that year. By August, Poarch gained notability on the platform when her lip-syncing videos went viral. One of her first viral videos was her lip sync of Millie B’s song M to the B. Not long after she posted it, it became TikTok’s most-liked video of all time.
@bellapoarch To the 🐝 🐝 🐝 #fyp
Following her success on TikTok, the now-famous social media personality expanded her reach to YouTube and Twitter. She now has 7.07 million subscribers on YouTube, 1.3 million subscribers on Twitter, and an impressive 94.5 million followers on TikTok. This makes her the fourth most-followed person on TikTok.
As Poarch’s popularity surged, she -attracted attention from two well-known eSports organizations – FaZe Clan and 100 Thieves. Both organizations were interested in recruiting her as a content creator, but the details of the collaborations remain largely undisclosed.
Poarch was seen wearing 100 Thieves merchandise and live-streamed from their Cash App Compound, which stirred speculation about a potential signing.
Even though there were actions that suggested an affiliation, no formal contract or partnership was confirmed by official sources.
Estimated Earnings from Social Media
Bella Poarch is major on social media these days. She reportedly earns around $30,000 for a single sponsored TikTok post, and between $13,000 and $23,000 for Instagram sponsored content.
Another source places her earnings at a much higher number this year, which can be expected based on her surge in popularity. She reportedly earns $66,829 per post as of 2024.
She earned around $3.3 million in 2023 alone, as per Forbes. In 2024, she earned approximately $2.75 million.
On YouTube, her monthly income through Adsense revenue share is estimated at between $2,500 and $39,700, which adds up to between $29,800 to $477,000 a year.
Awards and Accolades
Over the years, Bella Poarch has earned numerous nominations and awards, including:
- Nominations for Global Creator at the MTV Millenial Awards (2021)
- Nomination for Best Visual Effects at the MTV Video Music Awards for Build a B*tch (2021)
- Won Breakout Creator of the Year at the Streamy Awards (2021)
- Nomination for New Artist at People’s Choice Awards (2021)
- Won Social Star Award at iHeartRadio Music Awards (2022)
- Won Favorite Social Music Star at the Nickelodeon Kids Choice Awards (2023 and 2024)
Other Income Sources, Investments, and Assets of Bella Poarch
Poarch is not only one of the top creators on TikTok and other social media channels. She’s also an artist and businesswoman and has earned a fortune through endorsement deals.
Music Career
Bella Poarch often shared that she wanted to become a singer since childhood. Not long after she rose to fame on TikTok, she made this dream come true.
In May 2021, Bella Poarch joined the music industry by signing a record deal with Warner Records. She subsequently released her debut single Build a B*tch. With this song, she shared her story of being bullied as a child.
“Growing up, I used to get bullied and stuff … I wanted my first song to have a good meaning to it and to help a lot of people just to be like, more confident about themselves,” she shared.
Soon after the song came the video, which featured other internet personalities such as ZHC, Valkyrie, and Mia Khalifa. The video was created by Daniel Virgil Maisonneuve, famously known as Sub Urban.
Poarch’s first EP – Dolls – was released on August 12, 2022. The debut EP included many trending singles such as:
- Inferno
- Build a Bitch
- Dolls
- Villain
- Living Hell
- No Man’s Land
Her song Villain was used for WWE’s Extreme Rules premium live event that same year. In addition to these songs, she’s released other singles including, Bad Boy feat Kenia Os, F*** Off, and Don’t Like Anybody.
In September 2023, Poarch released a song and music video titled Crush in collaboration with Lauv.
Poarch’s earnings from her music, as well as the details of the Warner Records deal, remain unknown.
Business
In 2020, Poarch released a limited clothing line called RIPNDIP x Paca Collaboration, inspired by her alpaca stuffed toy. Her monthly income from merchandise sales is estimated between $20,000 and $25,000.
Endorsements and Brand Deals
Poarch has worked with several major brands over her short career. She was appointed as the brand ambassador for the gaming division of Hewlett-Packard, Hyper X. She’s the face of the company’s Quadcast S microphone, among other projects she works on for them.
In addition to this, Poarch has been collaborating with brands like Google, Tinder, Moncler, NYX Cosmetics, Ninja, Marshmello, and Epic Games.
TikTok NFT Collection
TikTok – owned by Bytedance – has entered the NFT marketplace by making six “culturally significant” TikTok videos in the form of NFTs as part of the Top Moments collection. The app partnered with creators like Bella Poarch, Grimes, and Lil Nas X to create its first NFT collection. The bulk of the proceeds are reportedly going to the content creators and NFT artists involved in the project. This would mean that Poarch is earning quite a lot from this project as well, though the details remain undisclosed.
Real Estate
In April 2023, Bella Poarch spent $4.3 million for a property in LA’s Pacific Palisades neighborhood. She listed the home for sale in September 2024 for $4.75 million, though there is no confirmation that she’s sold it yet.
What Can We Learn from Bella Poarch’s Story?
Bella Poarch’s story showcases the rapid growth of social media influence. It’s an example of how social media can propel creators to fame and fortune, not to mention various creative pursuits.
Poarch has successfully leveraged her TikTok fame not only to expand into other social media channels like YouTube but also to launch a music career. She’s proven that online stardom can translate into other industries as long as you have the talent and put in the hard work to make it happen.
Over the years, Poarch has openly discussed her experiences with abuse and trauma. This has allowed her to connect with fans on a deeper level and help spread awareness about these matters.
Finally, Poarch’s diverse income sources, ranging from sponsorships to merchandise to music, demonstrate the importance of diversifying one’s income streams to sustain and grow wealth.