Last week, Content Marketing World (CMW) took over downtown Cleveland. Key figures in the industry gathered in the large convention…
BrandViews / Marketo
Marketo provides the leading marketing software for companies of all sizes to build and sustain engaging customer relationships. Marketo’s applications are known for their ease-of-use, and are complemented by the Marketing Nation™, a thriving network of more than 450 third-party solutions through our LaunchPoint™ ecosystem and over 40,000 marketers who share and learn from each other to grow their collective marketing expertise. The result for modern marketers is unprecedented agility and superior results.
Marketing has historically been seen as a cost center with marketers constantly working to prove ROI and fighting to be…
Podcasting has become a major industry. For those unfamiliar with it, a podcast is just a recorded audio program that…
In today's fast-moving digital world, connecting with what consumers want and need is crucial, especially if your business is online…
According to Gartner, content marketing ranks among the Top 5 trends in the space of digital marketing in 2015. For…
Video is on the rise. In fact, video will account for nearly 80% of all internet traffic by 2018, according…
Many marketers understand that getting sales and marketing to work together can be challenging! One effective way to improve alignment…
Businesses are starting to see the advantages of marketing automation tools. The SiriusDecisions B2B Marketing Automation Study shows that there…
Before the internet, most marketing campaigns used traditional advertising: television, magazines, and newspapers. Today, the landscape is completely different. The…
There is a ton of marketing technology out there! In fact, when Scott Brinker from Chiefmartec went to create his…