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BrandViews / Marketo

Marketo provides the leading marketing software for companies of all sizes to build and sustain engaging customer relationships. Marketo’s applications are known for their ease-of-use, and are complemented by the Marketing Nation™, a thriving network of more than 450 third-party solutions through our LaunchPoint™ ecosystem and over 40,000 marketers who share and learn from each other to grow their collective marketing expertise. The result for modern marketers is unprecedented agility and superior results.

7 Simple Steps for a Solid SEO Strategy

Your company is redoing its website and you’re in charge of the content. Pretty exciting, right? Then your boss tells…

Jay Leonard
April 8, 2016
BrandViews / Marketo

How to Integrate Your Data and Achieve a Marketing Operations Peace of Mind

Marketers have a well-deserved reputation of being creative types, thinking outside the box and experimenting with new ideas that build…

Jay Leonard
March 29, 2016
BrandViews / Marketo

Spring Forward: Jumpstart Your SMS Marketing Campaign

Businesses, whether big or small, can gain a lot from mobile marketing. SMS marketing, or text message marketing, is one…

James Spillane
March 18, 2016
BrandViews / Marketo

Scoring Big with Fan Engagement

The sports world is very familiar with technology. Right in Silicon Valley is the most advanced stadium ever built, Levi’s…

Alan Draper
March 16, 2016
BrandViews / Marketo

Knowledge is Power: 5 Ways to Build Sales and Marketing Superheroes

If you’re from my generation (millennial), you probably spent Saturday mornings as a kid watching reruns of Schoolhouse Rock between…

Connor Brooke
March 11, 2016
BrandViews / Marketo

5 Consumer Marketing Reports That Derek Zoolander Would Be Proud Of

Everything I need to know about marketing metrics, I learned from Zoolander. Okay, maybe not everything, but I learned that…

Connor Brooke
February 26, 2016
BrandViews / Marketo

5 Tools to Manage Your Freelance Content Team

Great content should be at the core of your marketing initiatives, but to produce this content, you need to hire…

Jay Leonard
February 1, 2016
BrandViews / Marketo

How Paid Media Performance Improves with Predictive Marketing and 1st Party Data

Digital marketing has undergone significant changes over the past two decades, and I have been lucky enough to have a…

Alan Draper
January 15, 2016
BrandViews / Marketo

The Keys to a Five Star Review Program

There’s really nothing like the smell of the ocean breeze—except maybe the ocean breeze and the perfect meal. Recently, on…

Jay Leonard
January 5, 2016
BrandViews / Marketo

Good Stories Make for Great Memories — Create Memorable Brand Experiences Through Storytelling

Nobody remembers you unless you tell a good story. To succeed in marketing or sales, you have to be skilled…

Jay Leonard
December 14, 2015
BrandViews / Marketo

4 Simple Metrics to Prove the Value of Your Social Media Marketing Strategy

Most social marketers I know have been hard at work trying to build a robust presence on various social channels,…

Jay Leonard
October 26, 2015
BrandViews / Marketo

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