Have you been wanting to start video marketing but don’t have the budget to hire a production company? Sure, having…
BrandViews / Act-On
Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace to address the needs of the customer experience, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. The Act-On platform provides marketers with power they can actually use, without the need for a dedicated IT resource.
When it comes to online marketing, the rhythm that the experts are beating their drums to is high–quality–content. Countless blog…
People often ask me which technologies I use to run my day to day social marketing. There are so many…
Social media is a proven winner for B2C marketers, and recent research proves it. In fact, according to a survey…
Hashtags have become an integral part of social media. They’re used on every major social media site except LinkedIn, and…
We all know that there has been a massive shift in the way we do marketing. This has been driven…
There’s nothing more disappointing as a marketer than slaving over a great piece of content, then not getting the downloads,…
It’s not easy to add connections on LinkedIn anymore. Everyone wants to protect their network – and with good reason.…
If you’re not taking advantage of advocacy marketing (aka influencer marketing, referral marketing, and word-of-mouth marketing), you should give it…
Email and social media can be a powerful combination. In order to really get the most value out of both…