When thinking of Snapchat, you might envision groups of teens exchanging selfies and videos. Not really a space where serious…
BrandViews / Act-On
BrandViews / Act-On
Act-On Software is a marketing automation company delivering innovation that empowers marketers to do the best work of their careers. Act-On is the only integrated workspace to address the needs of the customer experience, from brand awareness and demand generation, to retention and loyalty. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. The Act-On platform provides marketers with power they can actually use, without the need for a dedicated IT resource.
I used to think presentation decks were an afterthought. They’re meant to be an accompaniment to a speaker, I thought.…
BrandViews / Act-On
“Wow, that YouTube video has got more than a million views already!” Have you ever thought this after seeing a…
BrandViews / Act-On
What kind of marketer are you? That sounds like the beginning of a diverting quiz, but it speaks to a…
BrandViews / Act-On
David Ogilvy (1911–1999) was a seminal figure in 20th century advertising. British born and educated, he joined Mather & Crowther,…
BrandViews / Act-On
In our previous post, we discussed four free strategies for building lists aimed at agency marketers who need to create…
BrandViews / Act-On
Which would you rather have: 3,000 email newsletter subscribers or 30,000 social media followers? Choose carefully … it’s a trick…
BrandViews / Act-On
We use YouTube in fundamentally different ways when we’re using it for fun than when we’re using it for business.…
BrandViews / Act-On
The more things change…. The Telecommunications Act of 1996 was the first significant overhaul of United States telecommunications law in…
BrandViews / Act-On
Every day, large and small businesses use content marketing to increase their conversions, leads and traffic. Having a powerful content…
BrandViews / Act-On