Like many in my generation, I watched with amazement as the historic Apollo lunar landing took place on July 20,…
Big Data
The rate at which data is growing is increasing every day and in order to make sense of this big data, check out these articles for the latest big data tips.
Your prospective customer is already somewhere within the buyer’s journey, and you have no idea who they are. If you…
Every company dreams about creating high-performing teams. For us, that dream centered on our analytics department, which included 12 specialists—junior…
Learning from Amazon: data, AI and automation Cast your mind back 20 years (if you are old enough – like…
IDC predicts that our global datasphere – the digital data we create, capture, replicate and consume – will grow from…
I recently read an interesting article discussing the results of PWC’s 22nd Annual Global CEO Survey. Not shockingly to many,…
Successful business requires smart, informed business decisions, and informed business decisions require timely access to reliable data and its insights.…
We don’t collect buyer intent data just because we think it’s interesting. We collect and provide intent data to our…
To survive and succeed in a time of rapid digital change, organizations are recognizing that just being “data-driven” will not…
In this series, we previously talked about the essential steps you should take before starting your big data analytics programme…