Venu Gooty, Author at Business2Community

Venu Gooty

Contributor
2 Articles

Venu Gooty is a passionate and accomplished executive with over 18 years of IT industry experience. As director of analytics and data sciences for HGS Digital, his deep expertise in data-driven marketing, digital transformation, digital customer experience, AI and big data analytics, is helping leading global brands improve customer engagement, optimize their operations, reduce costs and increase revenue. 

Latest Articles By Venu Gooty

4 Ways Marketing Automation Can Improve Customer Experience With Fewer Resources

The B2B buying cycle is growing longer and more complex than ever, especially because of the unprecedented challenges and industry…

Venu Gooty
April 15, 2020
Marketing Automation

6 Ways Marketing Teams Are Winning With Big Data Analytics

In recent years, big data analytics was considered a buzzword in the marketing industry, but the reality is, it’s here.…

Venu Gooty
March 27, 2020
Big Data

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