Kelly Waffle

As Director of Account Development at Marketo, Kelly is responsible for helping both prospective and current customers see where they can go with marketing automation and revenue performance management.  Kelly has more than 20 years of B2B marketing management experience with corporations and marketing agencies.  He has run marketing departments and developed award-winning creative campaigns for clients.  For the last eight years much of Kelly's focus has been on marketing automation, demand generation, and marketing ROI.  He has implemented several marketing automation platforms to help improve the qualified sales lead process.  He has won Eloqua's Markie award for "Best Sales and Marketing Alignment" and Marketo's Revvie award for "Most Innovative Marketing Engine."